At the request of the European Council the European Commission on June 2009 presented a Communication on a Strategy for the Baltic Sea Region along with an Action Plan. Strategy and Action Plan form an integrated macro-strategy covering the entire Baltic Sea Region, designed to tackle remaining problems in all areas. Building on many flagship projects steered by lead partners, the Strategy's four objectives are to develop the region into an environmentally sustainable, prosperous, accessible, attractive, safe and secure place. Numerous stakeholders - member states, regions, local authorities, organizations and NGOs - have contributed to the Strategy. The Strategy was adopted by the European Council on 29-30 October, 2009. The Council of the European Union (General Affairs) is now responsible for assuring the political direction of the Strategy, the over-all monitoring, coordination and promotion of its implementation will lie with the European Commission. While it is an internal EU policy, third parties may participate in activities where appropriate.
Mecklenburg-Vorpommern has been named as priority area coordinator for the tourism field. Taking into account the European Commission's suggestions on the governance of the Strategy, Mecklenburg-Vorpommern will strive to facilitate the implementation of the cooperative actions and flagship projects. Mecklenburg-Vorpommern is dedicated fulfill this task in an impartial and transparent way. It will seek a close cooperation with the lead partners. Mecklenburg-Vorpommern will regularly report to the Commission on the progress. This website was designed to serve as focal point for information on the implementation of the Baltic Sea Strategy in the field of tourism and as a link between the various actors and stakeholders in this field. The mission statement of the coordinator can be found in the download section below.
The policy makers of the Baltic Sea Strategy have realized the significance that tourism has in maintaining and reinforcing the attractiveness of the Baltic Sea Region, calling for number of measures in this field to achieve further progress (Priority Area Tourism). Two "Actions" are foreseen in this regard:
In addition the Strategy proposes the implementation of four flagship projects: